Privacy
Privacy policy
What this site collects, what it does not, and how to stay in control.
Last updated November 9, 2026
01
In short
We count page views without cookies and without storing anyone’s IP address. We only keep an email address if you give us one, and we only keep a message if you send one. Things you save, such as a compare tray or the list of your setups, stay in your own browser unless you choose to share them.
02
Counting visits
Each page view sends a small request to our own server with the page address and, if there is one, the site you came from. We add one to that day’s count for the page, and one to the day’s count for an outside referring website. These are totals, not records of people.
To estimate how many different visitors a page had in a day without identifying anyone, the server combines your IP address, browser details and the page into a one-way code using a secret that changes every day. The code is kept for about a day so that the same visitor is not counted twice, and it cannot be turned back into an address. The IP address itself is never written to our database or to logs we control.
We do not set cookies for this. If your browser sends Do Not Track or Global Privacy Control, we do not count your visit, and the server checks for those signals as well as your browser. Automated visitors such as search crawlers are ignored.
03
What you give us
- Newsletter. Your email address and where on the site you signed up, plus a private code that powers the unsubscribe link. You can leave at any time from the unsubscribe page.
- Contact form. Your name if you give it, your email address, and your message. We keep it so we can reply and fix what you reported.
- Saved setups. A setup saved from the Builder is stored on our server so it has a shareable link. Anyone with the link can view it, and only the edit link can change it. We keep a one-way code of your network address with it to limit abuse. Do not put personal information in a setup name.
- Searches. We count search terms by day, without tying them to you, to learn what people look for. Please do not type personal information into the search box.
- Ask. Questions typed into the optional assistant are processed by an AI model and kept, without your network address, so we can improve answers. Do not include personal details.
04
What stays on your device
Your browser’s local storage holds your light or dark choice, your compare tray, and the list of setups you saved on this device. This is not sent to us on its own. Clearing site data removes it.
05
Links to retailers
When you click a buy button, we count the click by day and product, then forward you. The retailer then applies its own privacy practices and may set cookies, and an affiliate code may let it credit us for a sale. See the disclosure page.
06
Services we rely on
- Cloudflare hosts the site and its database, and delivers pages. Cloudflare sees ordinary request information in order to serve them.
- Cloudflare Turnstile checks that a form was filled in by a person. It runs on the contact form and may use its own cookies or storage.
- YouTube videos are embedded in a privacy-enhanced mode and load only when you press play.
07
Your choices
You can unsubscribe from the newsletter with one click. You can ask us to find, correct or delete your email address or a message you sent by contacting us. Ask from the address we hold so we can match it.
08
Changes
If this policy changes in a way that matters, the date at the top will change and the new text will say what is different.
Questions about this page? Get in touch.